That's what I call classy

I got a call today from one of the consultants at Suky. They're a store near my apartment that is the only distributor in the state that carries the designer of my favorite wedding gown. When I talked to another person there yesterday, they checked for me and reported that while they do carry that designer, they did not have the exact dress I was looking for. Fine, I understand. Guess I have to go up to NYC to try it on.

But that's not the end of the story. I got a call from another consultant who said that while they don't have the dress, they could borrow a sample from another store so I can try it on here! Saving myself a couple hundred bucks or about 8 hours on the commuter train!!

Of course with my luck they'll get a loaner, but it will be a size 2. Or because it's the 'loaner' dress there will be tire marks or hoof prints all over it. But hey, if it saves me a trip, I'll try on a burlap sack. But whatever they're able to do, I will definitely be shopping here. It frankly amazed me that they'd go the distance for a potential client...and based on their reviews on the message boards, they continue to go do distance once you ARE a client.

This brought up a really good point - good customer service matters. Big time. Hey, this dress I'm interested in will be, in all likelihood, not the dress I end up with. But the fact that a store is going out of their way to try to help, makes me want to spend my money there. You'd think all stores would get this...but it's not commom sense.

So if you're a bride on the never ending quest to find "the" dress, don't forget it's not just about how good you look in the gown. You also need tobe on the lookout for "the" vendor. Whether it's the dress store, your photog, or the guy delivering the dance floor from the rental company, you need to feel comfortable with the fact that they have, or will soon have, a significant portion of your money. And just as importantly, the vendor needs to act like she knows it.

Speaking of wonderful vendors, stay tuned tomorrow for info on our photographer.